ClaudeMember of Anthropic's Claude Partner NetworkClaude

The Claude Code Skills Library. Every skill we run, yours to install.

A skill is a written procedure Claude Code runs the same way every time. They're the ones we run on live client work at Webprofits, tested on real campaigns and shared as they ship. You install them, run them on your brand, and each one reads what the last one wrote.

IncludedInstall once, run by nameIncludedTested on live client workIncludedNew skills as they ship

$998 a month. No contracts. AI Accelerators included in Sydney and Brisbane.

Built by the team behind growth for

Lifecykel Ninja waterdrop Shark Good and Fugly LG Logitech Levi's TWOOBS REJUVAUS Aussie Broadband The Beauty Chef Husqvarna Polished Steak King Jojoba HipKids Bellamy's
20+
Years in growth marketing
$500M+
Ad spend managed
100%
Accounts on Claude Code
How the skills connect

Answer the questions once. Every skill after reads them.

Each skill reads what the one before it wrote. Brand Onboarding builds the context, and every skill after inherits it. That's why they're a chain, and why the order matters.

01

The campaign chain

You run Brand Enrichment, the Style Guide Builder and the Design System first. Then you run the Landing Page Builder, the Reverse Static Builder and Figma Statics. Then you launch, through the Meta connector.

02

The reporting chain

The Meta and Google Ads audits read the account and say what's true about it. Performance Reporting turns the month into a report a client reads. Data Integrity checks every number on the way.

03

The SEO chain

Measurement builds the dashboard. Onsite SEO turns it into a plan with a KPI per item. The content style guide, the brief and the writer then carry the content out.

04

The email chain

The Klaviyo account skills diagnose the account and Email Copy writes the emails. The campaign skills build the draft, and the QA gates check copy, design and the built email before it sends.

05

Your own chain

Every skill writes to the same brand folder and reads from it, so any order that starts with Brand Onboarding works. New skills slot into the chain as they launch.

The Library

The full Claude Code Skills Library, 8 sections

Start with Brand Onboarding. Every section after it reads what you wrote there. Each lesson carries the download, what the skill does and produces, and how to run it.

01
Brand Onboarding
  • Everything in the Library runs on context, and these skills build it once
  • Design System, Brand Style, Brand Enrichment, Product Enrichment, Service Enrichment, Style Guide Builder
  • Who the brand is, what it sells, what it can prove, who buys, how it looks and how it talks. Written down once, where every skill can read it
02
Operating Claude Code
  • How a session starts and ends so nothing is lost, and how the instruction file Claude reads every session stays lean
  • Full Memory System, CLAUDE.md Audit, CLAUDE.md Tighten, Security Audit, Encryption Setup
  • Data Integrity, Anti-Fabrication and Fact-Check, so every number in a deliverable earns its place
03
Deeper Thinking
  • For the decision under the execution. Which offer to lead with, whether to restructure the account, whether the plan survives the people who have to say yes
  • Council, First Principles, Iterative Depth, Red Team, Creative
04
Reporting + Audits
  • The skills that read an account and say what's true about it
  • Meta Ads Audit, Competitor Meta Ads Review, Ecommerce Google Ads Audit, Leadgen Google Ads Audit
  • Performance Reporting turns the month into a report a client reads
05
Marketing Execution
  • The skills that make the marketing. Meta ads, designed assets, landing pages, copy, and any of it in another language
  • Full Landing Page Builder, Direct Response Copywriting, Claude Design, Figma Statics, Reverse Figma Static Builder, Meta Ads Creative, Translate
  • Campaign Launch, the live demo of a campaign going out end to end
06
Agentic SEO
  • SEO now means 3 things at once. Google rankings, the answer when a customer asks ChatGPT or Perplexity, and being readable by the AI agents that shop for people
  • Agentic SEO Measurement, Agentic Onsite SEO, Service Pages Style Guide, Content Style Guide, Content Brief, Content Writer
  • From nothing measured to content going out with a number against it
07
Building Web Apps
  • Say what you want, have a technical lead plan it, build it and review it, host it, track it
  • PRD, Tech Lead, Website Hosting, Conversion Tracking, Orca Desk, with the hosting and tracking EXPLAINED lessons first
  • The advanced section. It needs GitHub, Supabase and Cloudflare accounts, and Claude sets each one up with you
08
Email + Klaviyo
  • Email is the channel every brand owns and most run on habit. These skills run a Klaviyo account the way we run one
  • Klaviyo Account, Email Copy, Email Campaign, Email QA, Klaviyo Flow, Klaviyo Form
  • Audit it, find the money, write the copy, gate it 3 times, build it, read the numbers every week
Every lesson

Every lesson is a download and the way we run it

The lessons explain what's happening so you can make the calls. Claude does the reading, the building and the checking.

01

The download

You download one zip per skill, for Mac and Windows. You install it once and run it by name. We prove it on a Windows machine before it goes in.

02

What it does and produces

It explains what the skill reads, what it asks you, and what it writes. Every output lands in your brand folder, where the next skill reads it.

03

How to run it

You get the prompt to give Claude, the questions it will ask, and what to check before the output goes anywhere. There's no coding experience required.

Where they come from

The same skills we run every day

We're a performance marketing agency, so the Library is what we use, in the order a brand goes through it. It's not a theory of skills.

01

Built on live client work

Every skill runs on a Webprofits account first. It goes in when it's proven on a real campaign, and it's shared as it ships.

02

Written for the marketer running the brand

It works in-house, at an agency or as a founder. Every skill speaks to your brand, your account and your numbers, and writes to a folder you own.

03

Kept current

We update a lesson when its skill changes, and we announce new skills in New Drops inside the community the day they're ready.

One membership

Your membership also includes...

Everything in the Academy is one membership. The other classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators.

Testimonials

What marketers say after the Claude Code training.

From marketers who've been through it, and what they've built since.

5 stars
"A fundamentally different way of operating

I came in expecting a practical walkthrough and got that, but what stuck with me most was the reframing. The way you positioned Claude Code not as a tool to bolt onto your existing workflow, but as a fundamentally different way of operating.

Clear, well-paced, and obviously built by people who actually use this stuff every day. I walked away with both the confidence to get started and a completely new mental model for where marketing is heading.

StephanieOperations Manager
5 stars
"This will save you hours of trial and error

The guys did a fantastic job of helping me really understand the foundations of Claude Code. They explained a lot of the fundamentals that allowed me to go away and implement a lot myself.

If you're a brand founder this will save you hours of trial and error. Well worth the time and money.

DavidBrand Founder
5 stars
"The best thing I've invested in in recent memory

Before the course I was a bit anxious I was falling behind with AI, and now I feel at the cutting edge.

August was our biggest month in our business history by a long margin, and Claude Code played a large role in it. Thanks everyone for helping me get there!

MitchAgency Founder
5 stars
"It got it right first go

Last month I spent hours trying to patch together 3 separate zaps (each with 8-9 steps) to automate our post-meeting summaries from Zoom. It was clunky and it wouldn't work correctly due to all the various break points.

This week, in 90 minutes Claude Code helped me build a new flow with one 2-step zap and a routine that runs on the hour. It automatically determines if it is a sales call, a client WIP call or an internal team call and sends the summary to the right client folder immediately.

LukeAgency Founder
5 stars
"Once you go in you never come out

Even for the smallest and most tedious tasks you can just get Claude to do it. So far I've had Claude fill out a legal form, organise 600+ Canva creative assets, recreate my entire SKU structure, create an entire product catalogue for Amazon, create my brand guide, reply to all of my emails and reorganise my mess of Google Drive.

I could go on but the list is literally endless. And honestly I'm still an amateur and newbie - I've only completed up to module 7 but I just couldn't wait to get started.

QuanEcommerce Founder
5 stars
"I got Claude Code to input the dimensions on 800 products

I'm still in the process of getting set up (it's A LOT!), but I'm really stoked that I got Claude Code to help me download all of our products from WooCommerce, input the LxWxH dimensions on 800 products following my rules, then reupload.

CrystalEcommerce Founder
5 stars
"The single best thing I have done, both for me and my team

I created a master portal page just for us. It's got the key internal reports, a multi-client pulse with the current results for all clients that reorders based on who's underperforming and overperforming, and a card for every client. It's gone from needing to bookmark and remember where every single thing was to one single page.

Any ad that runs in Meta automatically gets pulled out, uploaded into Cloudflare Stream and tagged to our naming conventions, so the videos are immediately playable on the dashboard. The clients love it. It costs like ten bucks a month and it's so seamless.

LiamAgency Founder
5 stars
"I built my Shopify site entirely with Claude

I'm back because I finally launched my Shopify site yesterday that I built entirely with Claude, thanks to you.

There was so much data to untangle - all the variations and all the different things, all the settings. I've been copying SKUs for years, so I had to pull everything apart.

IsabelEcommerce Founder
5 stars
"Claude has built me a tool that populates every order with the exact dimensions

Shopify doesn't bring in actual parcel dimensions - you enter the Australia Post parcel sizes and it picks one. That's not good enough for us, it has to all be exact. So Claude has built me a tool that populates every order with the exact dimensions, which is a game changer - otherwise it's my warehouse manager putting in every single dimension.

I did a demo with my warehouse manager and she just kept going, oh, so I won't have to do that manually, or that manually. It will be huge.

DebEcommerce Founder
5 stars
"I built it with Fable and it just did it

One of the things I've been trying to build for a while is a system for us to apply for grants from the councils to run our events. So many fields to fill, and finding the council with a grant that links exactly to the event you're running. I tried it before this course and it was hopeless.

It connects to our membership tool, works out how many members are from each council, picks up where the events are happening, searches for grants in that council and fills everything in as a draft for me to review. It's so good, and I just love it.

MarionaSenior Marketing Operations Manager
5 stars
"This one's the one I've got the most out of

Over the last couple of years I've been watching a lot of videos and getting involved in a few different groups, and this one's the one I've got the most out of. In terms of helping me get a return on my investment, I've found this one really good. Normally with the other ones I go, oh, I'm a bit busy.

I've been running the brand enrichment, product enrichment and Meta ads skills for a few products. It produced this presentation which I couldn't believe - to get thirty-six of these.

MattOwner of 38 retail stores
5 stars
"I even took a 5K course that didn't teach me half of this stuff

I can't believe how insanely valuable it is! I've been learning, building and experimenting with AI full-time for the last 18 months or so and have been running my own AIOS in Claude Code since May. But I've still learned so much in the Academy! I even took a 5K course that didn't teach me half of this stuff...

I love how you apply all of it in a very pragmatic way to agencies (which have been my habitat for the last 25 years so I can definitely see the value of it).

Joris25 years in agencies
5 stars
"I have this course to thank for all of my success

I'm doing much better than I was 6 months ago. I have this course, honestly, to thank for all of my success. I can do things faster, I can do things deeper, I can do things better.

The clients I work with are like, oh my God, that's incredible. The quality of work that I can do with Claude, because I can work faster, is insane.

AngeliqueMarketing practitioner with 2 clients
Is this for you?

Built for the marketer who runs the brand

This is for you if
  • You run a brand, an agency or a marketing team and you want the work done the same way every time
  • You've been through Claude Code for Marketers and you want the skills we use, not a theory of skills
  • You'd rather install a proven procedure than write one from scratch
  • You want new skills as they ship, with the lesson updated when the skill changes
Skip it for now if
  • You haven't set up Claude Code with a project folder and memory yet. That's Claude Code for Marketers, Modules 01 to 03
  • You want a tool that runs without you. A skill runs when you call it, and you review what comes back

If that's you, start with Claude Code for Marketers and come back with your brand folder ready.

Membership

Join Webprofits Academy

Learn to solve problems with AI and run your entire marketing operation from Claude Code. The training, the specialist classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators, all inside our private Circle community.

Monthly membership
$998/month

Less than $250 a week. No contracts.

  • Full access to every classroom, the Skills Library and the calls
  • 3 live sessions with us every week, Mon, Wed and Fri
  • AI Accelerators included in Sydney and Brisbane
Join Webprofits Academy

Get instant access to the full platform. By joining you agree to the membership terms.

Speak to us firstNot sure it's the right fit? Book a call with us.
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Included inside the Academy

  • Claude Code for Marketers - the full stack training, 14 modules and 115 lessons, fully recorded, plus the classroom
  • GrokBot for Marketers - 50 lessons and the team pack, your own bots for comms and insights
  • Build web apps with Codex + Astra - any app without writing code, with the tech lead that signs it off
  • The Claude Code Skills Library - every skill we run on live client work, yours to install, with the next unlock as you complete the classroom
  • 3 live sessions a week - Monday Consulting Call, Wednesday Skills Session, Friday Live Build Session
  • AI Accelerators - one day with us every month, in person, in Sydney and Brisbane
  • The Lead Generation and eCommerce Scaling Playbooks - every channel end to end
  • The eCommerce Masterclasses - attribution, promotional strategy and scaling on Meta
  • The full Claude Marketing Stack - everything that plugs into Claude Code
  • Private operator community inside Circle - the chat spaces our team is in every day
FAQ

Frequently asked questions

Everything you need to know before joining.

There are a lot of skills. Which ones do I run first?

Start with Brand Onboarding, every time, because everything else in the Library runs on the context those skills build. They work out who the brand is, what it sells, what it can prove, who buys and how it looks, and they write it down once. Every skill you run after that reads it, so the landing page skill already knows your pain points and your competitors.

Do the skills run on my own accounts?

Yes, they do. The skills run in your own Claude Code, on your own accounts, so everything they produce stays with you. Each lesson gives you the download and explains what the skill does, what it produces and how to run it.

Do I have to build anything myself?

No, you don't have to build anything. Every skill has already been built and tested on live client work at Webprofits. You install them, run them and review what comes back, and there's no coding experience required. When you want a skill of your own, Module 06 of Claude Code for Marketers shows you how to build one.

I'm on Windows. Will they work?

Yes, they will. Every skill ships for both Mac and Windows. We run each one on a Windows machine ourselves before it goes into the Library, so you're not the first person to try it.

How often do you add new skills?

We add them all the time. When we build something for a client and it works, it goes into the Library. Every new skill is announced in New Drops inside the community, and we update the lesson whenever a skill changes.

Do the skills work together, or is each one separate?

They work together, and that's where most of the value is. Think of them as a chain. Brand Onboarding builds the context once. After that you run the campaign skills, the reporting skills, the SEO skills or the email skills, and each one reads what the last one wrote. That's how you can take a whole campaign live in a single session.

Is the Skills Library an extra cost?

No, it's not. Every Academy member has the Skills Library as part of the one membership. It comes with the classrooms, the 3 live sessions every week and the AI Accelerators.