ClaudeMember of Anthropic's Claude Partner NetworkClaude
The Marketer Pathway

Run your entire marketing operation from Claude Code.

It's for marketers in lead gen or ecommerce, in-house or running your own brand. You install the stack, learn the skills and take an idea live in one session. Claude Code (in Terminal) does the marketing, and your Grok Bots do the comms and the reporting around it.

IncludedAn idea live in one sessionIncludedEvery channel from one terminalIncludedYour brand's memory in every session

$998 a month. No contracts. AI Accelerators included in Sydney and Brisbane.

Built by the team behind growth for

Lifecykel Ninja waterdrop Shark Good and Fugly LG Logitech Levi's TWOOBS REJUVAUS Aussie Broadband The Beauty Chef Husqvarna Polished Steak King Jojoba HipKids Bellamy's
20+
Years in growth marketing
$500M+
Ad spend managed
100%
Accounts on Claude Code
The Marketer Pathway

6 steps from your first session to running the whole operation

This is the order we give every marketer and founder on the calls. Claude Code does the marketing, and your Grok Bots do the comms and the reporting around it.

01

Ship something today

Install Claude Code and take something live on day one. Start with the admin you hate, because it's easy and then it's gone. If it doesn't ship, it doesn't count, and a day in Claude with nothing live is a wasted day.

02

Set up your folders

You make one Claude Code folder, with your brand inside it and a folder for each area you're responsible for, like email, content, SEO and Meta ads. Each one carries its own instruction file with the account IDs, the goals and the rules.

03

Give Claude a memory

You run startup at the start of a session and wrapup at the end. It saves every correction, and every session starts with all of it. After 30 or 40 sessions the speed and the quality climb together. It's the one thing we insist on.

04

Run the brand onboarding once

You run the design system, brand enrichment, product or service enrichment and then the style guide, and it takes about a day. From then on every skill knows the pain points, the competitors and the voice, and everything you build reads it.

05

Pick one thing and take it live

You pick one thing with a conversion goal and spend the whole day on it. In lead gen it's always the landing page first. When the page is right, the ads, the emails and the posts all come off it, and then you do the next one.

06

A session for every area

You keep a session open for the website, the ads, the email and the content. An idea goes straight to its session, so there's no friction between the idea and the execution. You start the day across the areas and wrap up at night.

Claude Code for the work

Landing pages, ads, email and reports, from one terminal

Lead gen is won on landing pages. Ecommerce is won on shopping campaigns, Meta statics and Klaviyo. These are the skills we run on live client work at Webprofits, and every one of them is in the Skills Library.

01

Landing pages

We always build the page first. The Landing Page Builder writes and builds it on your brand's design, with the form and the tracking. The page is where the work in ads is, so when it's right the rest comes off it.

02

Ads

Meta Ads Creative writes the set in your brand's voice. Figma Statics turns one designed frame into the whole set of banners. If you're the founder, get on camera. Founder ads, where you just explain it, are the ones that work.

03

Email

The Klaviyo skills audit the account and find the money. Email Copy writes it, the campaign skills build it, and the QA gates check the copy, the design and the built email before it sends, every time.

04

Reports and audits

The Meta Ads and Google Ads audits read the account and say what's true about it. Performance Reporting turns the month into a report a client reads. Data Integrity checks every number on the way.

05

SEO

SEO now means Google rankings, the answer when a customer asks ChatGPT, and being readable by the AI agents that shop for people. You measure it first, and then content goes out with a number against it.

Grok Bot for everything else

Claude Code builds it. Your Grok Bots watch and report on it.

Once you've launched more than you can stay across, add the bots. You build the landing page, the campaign and the report in Claude Code. Your Grok Bots watch it, report on it and reply to everyone about it, 24 hours a day.

01

Claude Code is for
BUILDING

Claude Code is the copywriters, the designers and the developers. If you came through Claude Code for Marketers, you have every skill for the work, and you're launching 30x and 50x what you used to.

02

Grok Bot is for
EVERYTHING ELSE

Grok Bot is the team that watches what's live, reports on it and replies. It's the EA, the media buyer, the account manager and the researcher. Launch 50x more and you have to look at 50x more things. Who's looking at all the accounts? Now the bots do.

03

You're responsible for strategic execution

This is strategic execution, which is a bigger job than completing a task. You hold the whole strategy in your head and execute ALL of it, as fast as it can be done. Inside the Academy, that's the same day. Claude Code builds it, Grok Bot watches it, and you decide.

An execution academy

You'll be executing in the first hour. Everything else stacks on top.

Production is solved. Making any asset, in any volume, costs nothing now. The game is what you ship, how fast, and what it does. That's the only thing we train.

Zero

Cost of production

Any asset, in any volume. Making it costs nothing now. Knowing what to make is the job.

One session

The unit of work

Anything you'd do for a brand, you can do in one session. Solved means one session, finished, live.

Volume

Of precise execution

Precision of quality execution at volume. The one thing that moves performance everywhere we look.

Cycle

Of execution

How fast you execute the volume, what you learn from it, and how fast that learning goes into the next round.

The 50X marketer

Everyone's about to be 10x. This is how you become 50x.

You can stay the same person and do 10 times more. Same tools, same hours. To do 50 times more you have to change how you think about the work.

Instead of 50 ads, 2,000 ads. Instead of a landing page a month, one a day. The tools are the easy part. The difference is how you think, and that's what the Academy is built around.

Ships every sessionEvery session ends with something live. The score is what shipped and what it did.
Lives in 24-hour cyclesAnything can be live today. A week is 5 rounds. A month is 20.
Plays precision volumeHundreds of executions a day cost nothing, so that's the volume you play at.
Learns by shipping100 shipped beats one analysed. Test small, find the winner, go wide.
Finishes in one sessionKeep going until it's one session and it's done. Most of it started as "impossible".
Systemises itEvery skill started as someone doing it by hand until it worked at scale. Build yours the same way.
What's on

3 live sessions with us every week

Come with the thing you're stuck on. There's a Consulting Call on Monday, a Skills Session on Wednesday and a Live Build Session on Friday, plus the AI Accelerators in person every month.

Every Monday

Consulting Call

Come with your questions, beginner to advanced. Open Q&A, any topic, any level. 2pm Sydney, recorded.

Every Wednesday

Skills Session

A skill built live or walked through, so you leave with it running. 2pm Sydney, recorded.

Every Friday

Live Build Session

Alex builds live, start to finish. Some weeks his own projects, some weeks something for a member. Live only, never recorded.

Every month

AI Accelerators

One day with us, in person, groups of 10. Sydney and Brisbane, and more locations as members join. Included.

One membership

Your membership also includes...

Everything in the Academy is one membership. The other classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators.

01

Claude Code for Marketers

The full-stack training, start to finish. The main program, and where everyone starts.

  • 14 modules and 115 lessons, from installing Claude Code to a campaign live in one session
  • The 6-hour live training replay, plus every lesson added since
  • The stack: terminal, connections, memory, skills. Set up once, compounds every session
  • No coding experience required. We walk you through installing everything
Claude Code for Marketers

02

The Claude Code Skills Library

The skills we run on live client work, yours to install. Tested on real campaigns, shared as they ship.

  • 8 sections, in the order a brand goes through them: brand onboarding, operating Claude Code, deeper thinking, reporting and audits, marketing execution, agentic SEO, tracking and hosting, email
  • Install them as-is or adapt them to your brand. Every one is a written procedure Claude Code runs the same way every time
  • New skills added as we build them, never on theory
  • The next unlock opens as you complete the classroom
The Claude Code Skills Library

03

GrokBot for Marketers

Build your own Grok Bots for comms and insights, and know how they work so you can go past them.

  • 50 lessons, one module at a time, from your first bot to a team of them
  • An EA, a chief of staff, a bot per project and a bot per client
  • The team pack: the bots, skills, messages and permission rules to roll out to your team
  • Every routine built live, so your exports and reports run without you
GrokBot for Marketers

04

Build web apps with Codex + Astra

Any app your business never got, without writing code. Replace a subscription or take one to market.

  • Describe the app, answer the questions, and Claude Code builds it in an afternoon
  • Codex and Astra as the tech lead: audits what was built and signs it off before it goes live
  • Dashboards, portals, forms, a CRM, a booking app, the internal tools nobody built
  • Hosted on GitHub and Cloudflare. Push to main and it's live
Build Web Apps with Codex + Astra
Testimonials

What marketers say after the Claude Code training.

From marketers who've been through it, and what they've built since.

5 stars
"A fundamentally different way of operating

I came in expecting a practical walkthrough and got that, but what stuck with me most was the reframing. The way you positioned Claude Code not as a tool to bolt onto your existing workflow, but as a fundamentally different way of operating.

Clear, well-paced, and obviously built by people who actually use this stuff every day. I walked away with both the confidence to get started and a completely new mental model for where marketing is heading.

StephanieOperations Manager
5 stars
"This will save you hours of trial and error

The guys did a fantastic job of helping me really understand the foundations of Claude Code. They explained a lot of the fundamentals that allowed me to go away and implement a lot myself.

If you're a brand founder this will save you hours of trial and error. Well worth the time and money.

DavidBrand Founder
5 stars
"The best thing I've invested in in recent memory

Before the course I was a bit anxious I was falling behind with AI, and now I feel at the cutting edge.

August was our biggest month in our business history by a long margin, and Claude Code played a large role in it. Thanks everyone for helping me get there!

MitchAgency Founder
5 stars
"It got it right first go

Last month I spent hours trying to patch together 3 separate zaps (each with 8-9 steps) to automate our post-meeting summaries from Zoom. It was clunky and it wouldn't work correctly due to all the various break points.

This week, in 90 minutes Claude Code helped me build a new flow with one 2-step zap and a routine that runs on the hour. It automatically determines if it is a sales call, a client WIP call or an internal team call and sends the summary to the right client folder immediately.

LukeAgency Founder
5 stars
"Once you go in you never come out

Even for the smallest and most tedious tasks you can just get Claude to do it. So far I've had Claude fill out a legal form, organise 600+ Canva creative assets, recreate my entire SKU structure, create an entire product catalogue for Amazon, create my brand guide, reply to all of my emails and reorganise my mess of Google Drive.

I could go on but the list is literally endless. And honestly I'm still an amateur and newbie - I've only completed up to module 7 but I just couldn't wait to get started.

QuanEcommerce Founder
5 stars
"I got Claude Code to input the dimensions on 800 products

I'm still in the process of getting set up (it's A LOT!), but I'm really stoked that I got Claude Code to help me download all of our products from WooCommerce, input the LxWxH dimensions on 800 products following my rules, then reupload.

CrystalEcommerce Founder
5 stars
"The single best thing I have done, both for me and my team

I created a master portal page just for us. It's got the key internal reports, a multi-client pulse with the current results for all clients that reorders based on who's underperforming and overperforming, and a card for every client. It's gone from needing to bookmark and remember where every single thing was to one single page.

Any ad that runs in Meta automatically gets pulled out, uploaded into Cloudflare Stream and tagged to our naming conventions, so the videos are immediately playable on the dashboard. The clients love it. It costs like ten bucks a month and it's so seamless.

LiamAgency Founder
5 stars
"I built my Shopify site entirely with Claude

I'm back because I finally launched my Shopify site yesterday that I built entirely with Claude, thanks to you.

There was so much data to untangle - all the variations and all the different things, all the settings. I've been copying SKUs for years, so I had to pull everything apart.

IsabelEcommerce Founder
5 stars
"Claude has built me a tool that populates every order with the exact dimensions

Shopify doesn't bring in actual parcel dimensions - you enter the Australia Post parcel sizes and it picks one. That's not good enough for us, it has to all be exact. So Claude has built me a tool that populates every order with the exact dimensions, which is a game changer - otherwise it's my warehouse manager putting in every single dimension.

I did a demo with my warehouse manager and she just kept going, oh, so I won't have to do that manually, or that manually. It will be huge.

DebEcommerce Founder
5 stars
"I built it with Fable and it just did it

One of the things I've been trying to build for a while is a system for us to apply for grants from the councils to run our events. So many fields to fill, and finding the council with a grant that links exactly to the event you're running. I tried it before this course and it was hopeless.

It connects to our membership tool, works out how many members are from each council, picks up where the events are happening, searches for grants in that council and fills everything in as a draft for me to review. It's so good, and I just love it.

MarionaSenior Marketing Operations Manager
5 stars
"This one's the one I've got the most out of

Over the last couple of years I've been watching a lot of videos and getting involved in a few different groups, and this one's the one I've got the most out of. In terms of helping me get a return on my investment, I've found this one really good. Normally with the other ones I go, oh, I'm a bit busy.

I've been running the brand enrichment, product enrichment and Meta ads skills for a few products. It produced this presentation which I couldn't believe - to get thirty-six of these.

MattOwner of 38 retail stores
5 stars
"I even took a 5K course that didn't teach me half of this stuff

I can't believe how insanely valuable it is! I've been learning, building and experimenting with AI full-time for the last 18 months or so and have been running my own AIOS in Claude Code since May. But I've still learned so much in the Academy! I even took a 5K course that didn't teach me half of this stuff...

I love how you apply all of it in a very pragmatic way to agencies (which have been my habitat for the last 25 years so I can definitely see the value of it).

Joris25 years in agencies
5 stars
"I have this course to thank for all of my success

I'm doing much better than I was 6 months ago. I have this course, honestly, to thank for all of my success. I can do things faster, I can do things deeper, I can do things better.

The clients I work with are like, oh my God, that's incredible. The quality of work that I can do with Claude, because I can work faster, is insane.

AngeliqueMarketing practitioner with 2 clients
Is this for you?

Built for the marketer who runs the brand

This is for you if
  • You run the marketing for a brand, in-house or your own, in lead gen or ecommerce
  • You want the landing pages, the ads, the email and the reports done by you, from one place
  • You'd rather take an idea live today than brief someone and wait
  • You want the order we give every marketer on the calls, with the skills we run
Skip it for now if
  • You want someone else to run the marketing for you. The Academy teaches you to run it yourself
  • You won't work in Terminal. Claude Code (in Terminal) is how we do it, and it's where every lesson runs

If that's you, book a call and we'll tell you straight whether it's the right fit.

Membership

Join Webprofits Academy

Learn to solve problems with AI and run your entire marketing operation from Claude Code. The training, the specialist classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators, all inside our private Circle community.

Monthly membership
$998/month

Less than $250 a week. No contracts.

  • Full access to every classroom, the Skills Library and the calls
  • 3 live sessions with us every week, Mon, Wed and Fri
  • AI Accelerators included in Sydney and Brisbane
Join Webprofits Academy

Get instant access to the full platform. By joining you agree to the membership terms.

Speak to us firstNot sure it's the right fit? Book a call with us.
Book a Call

Included inside the Academy

  • Claude Code for Marketers - the full stack training, 14 modules and 115 lessons, fully recorded, plus the classroom
  • GrokBot for Marketers - 50 lessons and the team pack, your own bots for comms and insights
  • Build web apps with Codex + Astra - any app without writing code, with the tech lead that signs it off
  • The Claude Code Skills Library - every skill we run on live client work, yours to install, with the next unlock as you complete the classroom
  • 3 live sessions a week - Monday Consulting Call, Wednesday Skills Session, Friday Live Build Session
  • AI Accelerators - one day with us every month, in person, in Sydney and Brisbane
  • The Lead Generation and eCommerce Scaling Playbooks - every channel end to end
  • The eCommerce Masterclasses - attribution, promotional strategy and scaling on Meta
  • The full Claude Marketing Stack - everything that plugs into Claude Code
  • Private operator community inside Circle - the chat spaces our team is in every day
FAQ

Frequently asked questions

Everything you need to know before joining.

I've never used Claude Code. Where do I start?

We've made it as easy as possible to get started with Claude Code (in Terminal), even if you've never looked at a line of code yourself. The training is designed to have you executing in the first hour you're in Claude, and everything else builds on top of that. This is an execution academy, so you're doing as you're learning. You start with something simple, take it live and stack the next thing on it.

Do I need to know how to code?

There's no coding experience required. None of us at Webprofits are developers. We're marketers and founders who can now build the things we used to wait on developers for. Claude Code runs in Terminal, and you talk to it in plain English, the same way you'd brief someone on your team. If you can explain what you want done, it can do it. We walk you through installing everything step by step, so you're set up and working on the first day.

I already use ChatGPT. How is this different?

ChatGPT is a chatbot, so it gives you an answer and you still have to take that answer somewhere else and do the work yourself. Claude Code (in Terminal) connects to your ad accounts, your email platform and your website, and it does the work inside them. It builds the landing page, launches the ads and pulls the report for you. It also remembers everything you've taught it, which means every session starts further ahead than the one before.

How long until I have something live?

You'll have something live on the first day, because that's the rule we run the whole Academy on. If it doesn't ship, it doesn't count. You start with something small, like a landing page, a report or an email, and then you keep stacking the next thing on top of it. Once your brand is set up, you can take a whole campaign live in one session, with the landing page, the ads, the emails and the tracking all done.

How long does it take to set up?

It takes a few hours to install Claude Code and connect your first account, and we walk you through every step of it. After that there's about a day of brand onboarding, and Claude does that part for you. You run the skills, and from then on every skill knows your pain points, your competitors and your voice. All you need to begin is a Claude plan that includes Claude Code, and a Mac or a Windows machine.

Will it work for my business? I'm in ecommerce, and most of this sounds like lead gen.

It works for both, and we run it on both every day at Webprofits, so everything you learn here comes from live accounts. In lead gen the work is all about the landing page, so you build that first and the ads and the emails come off it. In ecommerce it's shopping campaigns, Meta statics and Klaviyo. The only difference in how you set up is one skill, which is product enrichment for ecommerce and service enrichment for lead gen.

I'm the only marketer in the business. How much can one person run?

You can run a lot more than you'd think, because it's mostly Claude doing the work while you make the decisions. We teach you to keep a session open for each area you look after, like the website, the ads and the email. When you have an idea for email, you go straight to that session and it's done. Your job becomes thinking every few minutes and telling Claude what to do next, and that's how one person stays across everything.

What happens when I'm stuck?

You bring it to us, because we're live with members 3 times every week. There's a Consulting Call on Monday, a Skills Session on Wednesday and a Live Build Session on Friday. You can share your screen and show us what you're working on, and we'll work through it with you on the call. Once a month there's also an AI Accelerator, in person, where we sit next to you and work on it together.

Do I need Grok Bot as well?

You don't need it to begin with, because Claude Code is for the work and that's where everyone starts. Grok Bot comes in once you've launched so many things that you can't stay across them all. At that point your bots watch what's live, report on it and look after the inbox and the calendar for you. GrokBot for Marketers is part of your membership, so it's there the moment you're ready for it.

What does it cost?

It's $998 a month and there are no contracts. That covers every classroom, the Skills Library, 3 live sessions with us every week and the AI Accelerators in Sydney and Brisbane. You have access to all of it the day you join, so you can be executing in your first hour.