ClaudeMember of Anthropic's Claude Partner NetworkClaude
The Agency Pathway

Move your agency into Claude Code.

This is the way we moved our 50+ person agency, from reports week to every client account. You go first, then one champion, then the team, and then the business model. Claude Code (in Terminal) does the client work, and your Grok Bots keep you across every account.

IncludedEvery client account on Claude CodeIncludedOne repo and one database per clientIncludedThe whole team on one set of rules

$998 a month. No contracts. AI Accelerators included in Sydney and Brisbane.

Built by the team behind growth for

Lifecykel Ninja waterdrop Shark Good and Fugly LG Logitech Levi's TWOOBS REJUVAUS Aussie Broadband The Beauty Chef Husqvarna Polished Steak King Jojoba HipKids Bellamy's
20+
Years in growth marketing
$500M+
Ad spend managed
100%
Accounts on Claude Code
The Agency Pathway

6 steps from your own accounts to the whole team on every client

This is the order we moved Webprofits in, and the order we'd do it again. Claude Code does the client work, and your Grok Bots keep you across every account.

01

You first, on your own accounts

You install Claude Code, connect your own accounts and build the first report. Give it two weeks, alone, before anyone on the team touches it. You'll learn what good looks like on your own brand first, and you'll know what to ask for.

02

Get the team in on reports week

One painful job pulls the whole stack into place. You connect the accounts, install the brand skill and the reporting skill, and ask for the monthly report. The connections, two skills and GitHub were enough to bring our team in.

03

A few builders, everyone in Terminal

Only your most experienced people build skills. Everyone else runs Claude Code with the memory and the connections, asks for the work and executes it. One champion owns the skills and keeps them current. That's how we run it.

04

One project, one repo, one database per client

The client folder matches the repo, and the repo matches the database. Brand enrichment, the style guides and every session's learnings stack at the client level, so a skill gets better on every client it runs on.

05

The rules that run the team

Nothing goes live and nothing lands on main until a person has checked it. Those are the hard rules in everyone's global instruction file. The client's own file carries the brand, the channels and the approved language.

06

Spend the tokens

One excellent marketer on several accounts beats 15 people with one each. Give your builders extra seats instead of paying for extra usage. Time spent outside Claude Code is the thing to question, not the token bill.

The shared stack

One agency, one stack everyone works from

The team runs off shared context, never shared folders. Each person has their own seat, their own folders and their own memory. The client's context, the work and the rules are shared through the database, GitHub and the rules file.

01

GitHub

You have one company GitHub and one repo per client, and the team works on branches. Only the person who checks the work pushes to main, so you see who changed what on every site and you can roll anything back.

02

Folders

Each client has one folder, and it mirrors the repo. You share the whole project with a teammate or none of it. Each person keeps their own folders on their own machine, so nobody overwrites anyone else's work.

03

Supabase

Each client has their own database, and it costs a few dollars a month. Every session reads it at the start and writes to it at the end. Everyone on the account has the same context, and the handover document disappears.

04

Shared context and contacts

Everyone on a client reads the same memory. The style guide carries the tone, the compliance document carries the approved language. Form leads land in the client's database first and flow to the CRM and email from there.

05

Shared rules

The global instruction file holds the hard rules for everyone. Nothing goes live and nothing to main without approval. The client's file holds the brand voice, the channels and the approved language, and an admin audits them.

06

Tokens and seats

Builders get extra premium seats instead of extra usage, and swap accounts when one hits its limit. Everyone else starts on a standard seat. The spend cap stays on, and zero usage is the warning sign, not the saving.

The Skills Library

Onboarding, sorted.

Our skills collect everything we need to know about a client before any work starts. You'd have paid a team tens of thousands of dollars to put this together. Now it runs by itself.

01

Design System

It reads the client's website and whatever they send you, like the logo, the fonts and the brand guide. It puts their colours, type and components in one place, so every page and ad you make is on brand.

02

Brand, Product and Service Enrichment

These skills work out who the brand is, what it sells, what it can prove and who buys. You run Product Enrichment for ecommerce and Service Enrichment for lead gen. Each one checks the client's claims against what every competitor is saying.

03

Style Guide Builder

It pulls the client's last 24 months of ads and emails and scores them against the results. You know which hooks and angles worked for this client, and every skill that writes copy follows it from then on.

The Skills Library

Execution and reporting, sorted.

You have every execution skill a marketing agency uses, and the reporting on top. They're the skills we run on live client work, and your whole team installs the same ones.

01

Execution sorted

The skills cover landing pages, Meta ads, Figma statics, copy, email and SEO content. Each one is a written procedure Claude Code runs the same way every time, on that client's brand and in that client's voice.

02

Reporting sorted

The Meta Ads and Google Ads audits read the account and say what's true about it. Performance Reporting turns the month into a report a client reads. Data Integrity checks every number on the way.

03

You lead the strategic execution

What's left is the person leading it in Claude Code. They hold the client's strategy, decide what ships and check it before it goes live. That's the job now, and it's the one we teach.

Grok Bot for everything else

Claude Code does the work. Your Grok Bots watch every account.

You have a Client Bot per account, an EA Bot for your inbox and Slack, and the Chief of Staff Bot that rolls every morning summary into one. You share a client's bot the way you share its database and its repo. Your clients never see the bot. They see the work.

01

Client Bot

You have one per client, or one per brand if you're in-house. Every morning it checks the account, tells you only what changed, drafts the replies and gets the report ready.

02

Chief of Staff Bot

This is the one you talk to. It passes your request to the right bot, rolls every bot's morning summary into one, and builds new bots from your templates.

03

EA Bot

It puts your inbox, your calendar and your Slack DMs in one bot. It's the first bot everyone builds. From day one, every email and Slack message you send goes through it first.

An execution academy

You'll be executing in the first hour. Everything else stacks on top.

Production is solved. Making any asset, in any volume, costs nothing now. The game is what you ship, how fast, and what it does. That's the only thing we train.

Zero

Cost of production

Any asset, in any volume. Making it costs nothing now. Knowing what to make is the job.

One session

The unit of work

Anything you'd do for a brand, you can do in one session. Solved means one session, finished, live.

Volume

Of precise execution

Precision of quality execution at volume. The one thing that moves performance everywhere we look.

Cycle

Of execution

How fast you execute the volume, what you learn from it, and how fast that learning goes into the next round.

The 50X marketer

Everyone's about to be 10x. This is how you become 50x.

You can stay the same person and do 10 times more. Same tools, same hours. To do 50 times more you have to change how you think about the work.

Instead of 50 ads, 2,000 ads. Instead of a landing page a month, one a day. The tools are the easy part. The difference is how you think, and that's what the Academy is built around.

Ships every sessionEvery session ends with something live. The score is what shipped and what it did.
Lives in 24-hour cyclesAnything can be live today. A week is 5 rounds. A month is 20.
Plays precision volumeHundreds of executions a day cost nothing, so that's the volume you play at.
Learns by shipping100 shipped beats one analysed. Test small, find the winner, go wide.
Finishes in one sessionKeep going until it's one session and it's done. Most of it started as "impossible".
Systemises itEvery skill started as someone doing it by hand until it worked at scale. Build yours the same way.
What's on

3 live sessions with us every week

Agency owners are on the calls every week, moving the same way you are. There's a Consulting Call on Monday, a Skills Session on Wednesday and a Live Build Session on Friday, plus the AI Accelerators in person every month.

Every Monday

Consulting Call

Come with your questions, beginner to advanced. Open Q&A, any topic, any level. 2pm Sydney, recorded.

Every Wednesday

Skills Session

A skill built live or walked through, so you leave with it running. 2pm Sydney, recorded.

Every Friday

Live Build Session

Alex builds live, start to finish. Some weeks his own projects, some weeks something for a member. Live only, never recorded.

Every month

AI Accelerators

One day with us, in person, groups of 10. Sydney and Brisbane, and more locations as members join. Included.

One membership

Your membership also includes...

Everything in the Academy is one membership. The other classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators.

01

Claude Code for Marketers

The full-stack training, start to finish. The main program, and where everyone starts.

  • 14 modules and 115 lessons, from installing Claude Code to a campaign live in one session
  • The 6-hour live training replay, plus every lesson added since
  • The stack: terminal, connections, memory, skills. Set up once, compounds every session
  • No coding experience required. We walk you through installing everything
Claude Code for Marketers

02

The Claude Code Skills Library

The skills we run on live client work, yours to install. Tested on real campaigns, shared as they ship.

  • 8 sections, in the order a brand goes through them: brand onboarding, operating Claude Code, deeper thinking, reporting and audits, marketing execution, agentic SEO, tracking and hosting, email
  • Install them as-is or adapt them to your brand. Every one is a written procedure Claude Code runs the same way every time
  • New skills added as we build them, never on theory
  • The next unlock opens as you complete the classroom
The Claude Code Skills Library

03

GrokBot for Marketers

Build your own Grok Bots for comms and insights, and know how they work so you can go past them.

  • 50 lessons, one module at a time, from your first bot to a team of them
  • An EA, a chief of staff, a bot per project and a bot per client
  • The team pack: the bots, skills, messages and permission rules to roll out to your team
  • Every routine built live, so your exports and reports run without you
GrokBot for Marketers

04

Build web apps with Codex + Astra

Any app your business never got, without writing code. Replace a subscription or take one to market.

  • Describe the app, answer the questions, and Claude Code builds it in an afternoon
  • Codex and Astra as the tech lead: audits what was built and signs it off before it goes live
  • Dashboards, portals, forms, a CRM, a booking app, the internal tools nobody built
  • Hosted on GitHub and Cloudflare. Push to main and it's live
Build Web Apps with Codex + Astra
Testimonials

What marketers say after the Claude Code training.

From marketers who've been through it, and what they've built since.

5 stars
"A fundamentally different way of operating

I came in expecting a practical walkthrough and got that, but what stuck with me most was the reframing. The way you positioned Claude Code not as a tool to bolt onto your existing workflow, but as a fundamentally different way of operating.

Clear, well-paced, and obviously built by people who actually use this stuff every day. I walked away with both the confidence to get started and a completely new mental model for where marketing is heading.

StephanieOperations Manager
5 stars
"This will save you hours of trial and error

The guys did a fantastic job of helping me really understand the foundations of Claude Code. They explained a lot of the fundamentals that allowed me to go away and implement a lot myself.

If you're a brand founder this will save you hours of trial and error. Well worth the time and money.

DavidBrand Founder
5 stars
"The best thing I've invested in in recent memory

Before the course I was a bit anxious I was falling behind with AI, and now I feel at the cutting edge.

August was our biggest month in our business history by a long margin, and Claude Code played a large role in it. Thanks everyone for helping me get there!

MitchAgency Founder
5 stars
"It got it right first go

Last month I spent hours trying to patch together 3 separate zaps (each with 8-9 steps) to automate our post-meeting summaries from Zoom. It was clunky and it wouldn't work correctly due to all the various break points.

This week, in 90 minutes Claude Code helped me build a new flow with one 2-step zap and a routine that runs on the hour. It automatically determines if it is a sales call, a client WIP call or an internal team call and sends the summary to the right client folder immediately.

LukeAgency Founder
5 stars
"Once you go in you never come out

Even for the smallest and most tedious tasks you can just get Claude to do it. So far I've had Claude fill out a legal form, organise 600+ Canva creative assets, recreate my entire SKU structure, create an entire product catalogue for Amazon, create my brand guide, reply to all of my emails and reorganise my mess of Google Drive.

I could go on but the list is literally endless. And honestly I'm still an amateur and newbie - I've only completed up to module 7 but I just couldn't wait to get started.

QuanEcommerce Founder
5 stars
"I got Claude Code to input the dimensions on 800 products

I'm still in the process of getting set up (it's A LOT!), but I'm really stoked that I got Claude Code to help me download all of our products from WooCommerce, input the LxWxH dimensions on 800 products following my rules, then reupload.

CrystalEcommerce Founder
5 stars
"The single best thing I have done, both for me and my team

I created a master portal page just for us. It's got the key internal reports, a multi-client pulse with the current results for all clients that reorders based on who's underperforming and overperforming, and a card for every client. It's gone from needing to bookmark and remember where every single thing was to one single page.

Any ad that runs in Meta automatically gets pulled out, uploaded into Cloudflare Stream and tagged to our naming conventions, so the videos are immediately playable on the dashboard. The clients love it. It costs like ten bucks a month and it's so seamless.

LiamAgency Founder
5 stars
"I built my Shopify site entirely with Claude

I'm back because I finally launched my Shopify site yesterday that I built entirely with Claude, thanks to you.

There was so much data to untangle - all the variations and all the different things, all the settings. I've been copying SKUs for years, so I had to pull everything apart.

IsabelEcommerce Founder
5 stars
"Claude has built me a tool that populates every order with the exact dimensions

Shopify doesn't bring in actual parcel dimensions - you enter the Australia Post parcel sizes and it picks one. That's not good enough for us, it has to all be exact. So Claude has built me a tool that populates every order with the exact dimensions, which is a game changer - otherwise it's my warehouse manager putting in every single dimension.

I did a demo with my warehouse manager and she just kept going, oh, so I won't have to do that manually, or that manually. It will be huge.

DebEcommerce Founder
5 stars
"I built it with Fable and it just did it

One of the things I've been trying to build for a while is a system for us to apply for grants from the councils to run our events. So many fields to fill, and finding the council with a grant that links exactly to the event you're running. I tried it before this course and it was hopeless.

It connects to our membership tool, works out how many members are from each council, picks up where the events are happening, searches for grants in that council and fills everything in as a draft for me to review. It's so good, and I just love it.

MarionaSenior Marketing Operations Manager
5 stars
"This one's the one I've got the most out of

Over the last couple of years I've been watching a lot of videos and getting involved in a few different groups, and this one's the one I've got the most out of. In terms of helping me get a return on my investment, I've found this one really good. Normally with the other ones I go, oh, I'm a bit busy.

I've been running the brand enrichment, product enrichment and Meta ads skills for a few products. It produced this presentation which I couldn't believe - to get thirty-six of these.

MattOwner of 38 retail stores
5 stars
"I even took a 5K course that didn't teach me half of this stuff

I can't believe how insanely valuable it is! I've been learning, building and experimenting with AI full-time for the last 18 months or so and have been running my own AIOS in Claude Code since May. But I've still learned so much in the Academy! I even took a 5K course that didn't teach me half of this stuff...

I love how you apply all of it in a very pragmatic way to agencies (which have been my habitat for the last 25 years so I can definitely see the value of it).

Joris25 years in agencies
5 stars
"I have this course to thank for all of my success

I'm doing much better than I was 6 months ago. I have this course, honestly, to thank for all of my success. I can do things faster, I can do things deeper, I can do things better.

The clients I work with are like, oh my God, that's incredible. The quality of work that I can do with Claude, because I can work faster, is insane.

AngeliqueMarketing practitioner with 2 clients
Is this for you?

Built for the people who run the agency

This is for you if
  • You own the agency or run it day to day, with live client accounts to answer for
  • Your team still does the work by hand and your clients are starting to ask about Claude Code
  • You want the order we moved a 50+ person agency in, with the decisions at each step
  • You want the whole team on one repo, one database and one set of rules per client
Skip it for now if
  • You run one brand, not client accounts. That's the Marketer Pathway
  • You can't decide which accounts go first or who gets write access. Those calls are the founder's, and the pathway is built for whoever makes them

If that's you, book a call and we'll tell you straight whether it's the right fit.

Membership

Join Webprofits Academy

Learn to solve problems with AI and run your entire marketing operation from Claude Code. The training, the specialist classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators, all inside our private Circle community.

Monthly membership
$998/month

Less than $250 a week. No contracts.

  • Full access to every classroom, the Skills Library and the calls
  • 3 live sessions with us every week, Mon, Wed and Fri
  • AI Accelerators included in Sydney and Brisbane
Join Webprofits Academy

Get instant access to the full platform. By joining you agree to the membership terms.

Speak to us firstNot sure it's the right fit? Book a call with us.
Book a Call

Included inside the Academy

  • Claude Code for Marketers - the full stack training, 14 modules and 115 lessons, fully recorded, plus the classroom
  • GrokBot for Marketers - 50 lessons and the team pack, your own bots for comms and insights
  • Build web apps with Codex + Astra - any app without writing code, with the tech lead that signs it off
  • The Claude Code Skills Library - every skill we run on live client work, yours to install, with the next unlock as you complete the classroom
  • 3 live sessions a week - Monday Consulting Call, Wednesday Skills Session, Friday Live Build Session
  • AI Accelerators - one day with us every month, in person, in Sydney and Brisbane
  • The Lead Generation and eCommerce Scaling Playbooks - every channel end to end
  • The eCommerce Masterclasses - attribution, promotional strategy and scaling on Meta
  • The full Claude Marketing Stack - everything that plugs into Claude Code
  • Private operator community inside Circle - the chat spaces our team is in every day
FAQ

Frequently asked questions

Everything you need to know before joining.

How does a whole team work on the same client?

Your team works through the database and GitHub, so everyone is working off the same context with their own folders. Each person has their own seat, their own folders and their own memory, which means nobody overwrites anyone else's work. Each client then has one database the whole team reads and writes, one repo under the company GitHub and one instruction file with that client's rules.

You're an agency too. Will you compete with us?

No, we won't. We don't see other agencies as competitors, because the market is our competitor. Webprofits is a boutique agency by design and we're selective about who we take on. The clients we want come through our own funnels, so we're not competing for yours, and we do no white-label work. We'd rather see the standard of marketing go up everywhere than keep the playbook locked inside our 4 walls.

If Claude Code is this good, won't our clients do it themselves?

Some of them will try, and that's the competitor you have now. It's everyone who thinks they can do this in-house. What they can't do is solve the hardest problems, and solving those is the job your clients are paying you for. That's why you have to be in it yourself, because your clients already are.

How long does it take to move a whole team?

You go first, on your own accounts, for two weeks. After that you bring in one champion, and then the rest of the team. For the team, week 1 is uncomfortable, weeks 2 to 3 are the argument, and somewhere in weeks 3 to 4 it turns. By week 6 you're hearing the thank yous, which is how it went for our 50+ person team.

How much will we spend on tokens?

You'll spend more than you expect, and we'd encourage you to, because the tokens are where the work happens. One excellent marketer running several accounts beats 15 people with one account each. So give your builders extra premium seats instead of pay-as-you-go usage, and keep the spend cap on. The person to worry about is the one with zero usage.

Is our clients' data safe?

Yes, it is, because of how the stack is set up. Every client has their own folder, their own repository and their own database, and nothing is shared between accounts. Every bot starts read-only, and nothing changes on a live account until a person on your team has approved it.

Nobody on my team is technical. Is that a problem?

No, it isn't a problem. Nobody who runs Claude Code at Webprofits is a developer, and there's no coding experience required. Your team types in plain English, and the skills do the client work the same way every time.

What does it cost for a team?

It's $998 a month with no contracts. One membership is one seat, and everything is included in it. That covers every classroom, the Skills Library, 3 live sessions with us every week and the AI Accelerators in Sydney and Brisbane.