Member of Anthropic's Claude Partner NetworkLearn how to run your entire marketing operation from Claude Code. The full training, the Skills Library, 3 live sessions with us every week and monthly AI Accelerators - all inside our private Circle community.
Claude Code for MarketersThe Skills Library3 live sessions a week$998 a month. No contracts. AI Accelerators included in Sydney and Brisbane.
Industry Experience + Partners
20+
Years in growth marketing
$500M+
Ad Spend Managed
100%
Accounts on Claude Code
The Problem
You've heard about Claude Code. Maybe you've seen someone on LinkedIn ship an app from their terminal. But when you try to figure it out for marketing - there's nothing.
01
No chat window. No friendly interface. It's the black screen with the blinking cursor you've probably never opened. Getting started requires npm, Homebrew, GitHub, and API keys - things most marketers have never touched. The Academy walks you through installing everything from scratch.
02
They talk about repos, commits, and CI/CD pipelines. Nobody's showing you how to pull Google Ads search terms, build a Meta dashboard, or turn your Klaviyo data into a style guide. This Academy is built for marketers, not engineers.
03
Marketing runs on data across 10+ platforms - ad accounts, email, analytics, CRM, project management. Claude Code connects to all of them at once and does real work across every one. The potential is massive - but only if someone shows you how.
Webprofits Academy shows you exactly how. Step by step. No coding experience required.
Real Results
We're not developers. We're a performance marketing team managing Meta, Google, Klaviyo, TikTok, and SEO across dozens of live client accounts.
🔥 Reporting
We connected Google Ads and Meta through MCPs. Now a single command pulls 90 days of data, analyses performance, flags waste, and builds a formatted dashboard published to a live URL.
🔥 Campaigns
We now write ad copy, upload creatives, and launch Google and Meta campaigns directly from Terminal. No more toggling between platforms.
🔥 Audits
We built an audit skill that scans Google Ads for waste - negative keywords, search terms, geographic performance, device splits. It now produces an interactive report with action items in minutes.
🔥 Meta Ads
We now generate ad images, write post copy from proven patterns, upload creatives to Meta, and create ad sets with targeting and budgets - all from Terminal. Entire campaigns go from nothing to live in one session.
🔥 Copywriting
We extracted every piece of ad copy and email copy - headlines, descriptions, subject lines - along with performance metrics. Turned it into brand-specific style guides that generate on-brand copy every time.
🔥 Landing Pages
We now describe what we need and Claude Code builds the page - copy, design, responsive layout, performance optimised. Push to GitHub and it's live. No designer, no developer, no CMS.
We feed Claude Code our Klaviyo campaign calendar, copy style guide, and past performance. It builds full email sequences - subject lines, body copy, and flow logic. We just review, refine, and launch.
🔥 Skills
Every workflow we built saves as a skill - a markdown file Claude Code follows next time. Reporting, audits, copy extraction. What used to be manual work runs with a single command, or as a Routine that runs on a schedule.
🔥 Proposals
Competitive research, strategy recommendations, branded HTML presentation - all from a brief. What used to take a team 2-3 days now gets built and published in hours.
What's Inside
Three pillars. One membership. The same systems Webprofits uses to scale brands every day - across lead gen, ecommerce, and AI.
The Stack
Most courses teach Claude Code in isolation. The Academy covers the complete marketing stack - every tool that plugs into it, and why each one matters.
🔥 Claude Code Pro / Max
Claude Code runs on your machine. Pro ($20/month) gets you started. Max ($100/month) is what we recommend - 5x the usage, Fable included, and the headroom for all-day sessions.
🔥 MCPs
MCPs are how Claude Code talks to Meta Ads, Google Ads, Klaviyo, Notion, Slack, Xero and 50+ more. One setup, every platform connected, live data on demand.
🔥 APIs
Every platform worth using has an API. Once you can use them with Claude Code, the list of tools you can connect to is effectively unlimited.
🔥 Skills
A skill is a written procedure Claude Code runs the same way every time. Whoever does that job best writes it, and skills chain so a campaign goes live in one session.
🔥 GitHub
GitHub stores your skills, tracks changes and - through GitHub Pages - publishes landing pages, dashboards and reports to a live URL for free.
🔥 Supabase
Supabase is the database behind everything. Claude Code reads and writes to it, so every session picks up where the last one left off and what you store for one client is reusable for the next.
🔥 Project Memory
Claude Code uses CLAUDE.md files for per-project memory - brand voice, reporting rules, workflow standards, custom skills. Encode it once and it applies every session.
🔥 Routines
Routines (Claude Code's cloud scheduled tasks, in research preview) turn any skill into a recurring task - on a schedule, on an API call or on a GitHub event, with your laptop closed. No cron jobs, no babysitting.
🔥 Token Optimisation
Claude Code can chew through tokens fast. The Academy teaches context management, session structuring and picking the right model - the difference between a $50 a day session and a $5 a day session.
How You'll Work
No browser tabs. No switching between platforms. Everything runs from one place.
01
Type or speak your task in plain English. "Build a performance report. Last 90 days. Include ROAS, CPA, and top 5 performing ads." Claude Code does the rest.
02
Meta Ads, Google Ads, Klaviyo, Slack, Notion, Google Sheets - all connected at once through MCPs. No logging in, no exporting CSVs, no switching tabs. Live data, instantly.
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Reports, landing pages, dashboards - built and published to a live URL in seconds. You review, refine if needed, and ship. No FTP, no CMS, no waiting for a developer.
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Every workflow saves as a reusable skill in the Skills Library. Next time you need that report, audit, or campaign - one command. Then deploy it as a Routine so it runs on a schedule without you.
Use Cases
Real workflows. Real platforms. Real results from the first week.
🔥 Reporting
Right now, by the time your report reaches anyone, the data is already stale. Claude Code connects directly to Google Ads, Meta, and Klaviyo - pulls live performance data across every channel - and builds a dashboard that updates every day automatically.
🔥 Copywriting
Every brand has copy that's already converting - but nobody's extracted it, analysed it, or built a system around it. Claude Code pulls every headline, description, and email you've ever run and turns it into a brand-specific style guide.
🔥 Audits
Your accounts have wasted spend right now - in search terms, locations that don't convert, devices that underperform, and ad groups that haven't been touched in months. Claude Code scans everything in minutes and builds an action plan that tracks what gets fixed.
🔥 Campaigns
You know what campaigns to run. The bottleneck is building them. Claude Code writes the copy, uploads the creatives, configures the targeting, and launches across platforms from Terminal. Strategy to live campaign in a single session.
Claude Code reads your campaign calendar, pulls the brief, writes execution-ready sequences matched to your brand voice - subject lines, body copy, flows, CTAs. The planning that bottlenecks your email programme becomes the fastest part of the process.
🔥 Knowledge
Your business has generated thousands of data points - in emails, transcripts, Notion docs, Slack threads, campaign results. Claude Code connects to every platform, extracts it, structures it, and makes it searchable. Your history becomes your advantage.
🔥 Lead Gen
Pull prospect data, research their business, generate personalised outreach, and build branded proposals - all from a single brief. What used to take your sales team hours of research now happens in one session.
🔥 SEO
Connect to DataForSEO and Google Search Console. Pull keyword data, analyse competitor rankings, generate content briefs with search intent mapping, and track performance - all without leaving Terminal.
🔥 Operations
Pull data from Stripe, Xero, Notion, Slack, and Google Drive. Build automated dashboards that track revenue, project status, and team output. Turn scattered data across 10 platforms into one clear picture.
🔥 Meetings
Connect to any meeting platform that stores transcripts and index every conversation your team has ever had. Search across transcripts by topic, client, or keyword. Years of client intelligence made accessible in seconds.
🔥 Recruitment
Write role-specific job ads, generate skills test questions, build Slack new starter announcements, and create onboarding checklists - all from a role brief. Recruitment workflows that used to take a day get done in an hour.
🔥 Website
Run a full website audit across page speed, technical SEO, broken links, accessibility, mobile responsiveness, and code quality. Get actionable fixes and implement them in the same session.
The Shift
🔥 Before Claude Code
You either do the work yourself - write the copy, build the reports, pull the data, launch the campaigns - or you brief someone else and wait. Both have a ceiling. Doing it yourself doesn't scale. Delegating means briefing, reviewing, feeding back, and still not getting exactly what you wanted.
🔥 After Claude Code
You stop being the person who pulls the data, writes the copy, formats the report, and uploads the creative. You become the person who directs an AI agent that does all of it - faster, more consistently, and at a scale you couldn't match alone. The first few sessions are uncomfortable. Then it clicks. And you'll never go back.
The Competitive Reality
🔥 Competitors
The fastest-growing brands and their agencies are already building skills, connecting MCPs, and automating their marketing execution through Claude Code. They're launching campaigns faster, finding waste sooner, and producing more creative variations than your team can match manually. Every week you're not using this, the gap gets wider.
🔥 In-house Teams
A single marketer with Claude Code can now produce the reporting, copy, analysis, and campaign output of a team of 3-4. The businesses that get their teams onto this first don't just move faster - they structurally outpace everyone else. Every skill they build compounds.
🔥 You
You don't need to become a developer. But you do need to understand what Claude Code can do, how it connects to your platforms, and what it means for how marketing work gets done. The marketers who understand this will lead the next generation of teams.
Proven Results
Not theory. Not a framework from a podcast. Real results from real campaigns, running right now.
With a full-funnel marketing approach and a fast-scaling framework, we took waterdrop AU from a standing start to over $1M/month in 11 months - and it's still growing fast.
1,046%
Revenue Growth
Premium Wagyu delivery brand in Hong Kong. 5 days from first conversation to their biggest sales event in history. November 2025 became their biggest month ever.
89%
YoY Growth
We scaled Aussie Broadband's customer base fast, transforming a regional service into an ASX-listed name, achieving 1,822% revenue growth.
1,822%
Revenue Growth
$500M+
Ad Spend Managed
20 yrs
In Ecommerce
115
Lessons
1,000+
Brands Scaled
2
Complete Playbooks
Award-Winning Agency
Obsessed with performance. Recognised as one of Australia's
leading digital agencies.
$998 a month. No contracts. AI Accelerators included in Sydney and Brisbane.
Our Edge
Every other Claude Code course is built by a solo creator. This Academy is built by a full agency team running real accounts every day.
No. 1
Not one guru's opinion. A full team's frontline knowledge.
Our specialists work across lead gen, Meta, Google, email, CRO, SEO and AI, with 20 years of collective execution. Every other program is anchored to one person's story. Webprofits Academy is built on institutional knowledge that compounds across every client and every campaign.
No. 2
What's working right now. Not what worked then.
Updated monthly from active client campaigns. The Meta algorithm from 12 months ago is not today's. Every monthly update reflects what our team is seeing and testing across real accounts - not a framework that was built years ago and hasn't changed since.
No. 3
The complete marketing automation stack.
Most courses teach Claude Code in isolation. The Academy covers the full ecosystem: MCPs for ad platforms, GitHub for deployment, Supabase for persistent memory and cross-project data, and Routines for scheduled workflows. Plus the token optimisation patterns that keep running costs sane. Connected end to end. Built on real accounts, refined every month.
What's Inside the Claude Code Training
From installing Claude Code for the first time to running your entire marketing operation through it. Step by step, across 115 lessons.
The Skills Library
The same skills the Webprofits team runs inside Claude Code every day, tested on real campaigns and shared in the Skills Library as they ship. Install them as-is or adapt them to your brand - including Claude Design, for building on-brand static ads, videos, landing pages and decks by describing what you want in plain English.
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Everything in the Academy is one membership. The other classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators.
01
Build your own Grok Bots for comms and insights, and know how they work so you can go past them.
02
Any app your business never got, without writing code. Replace a subscription or take one to market.
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The skills we run on live client work, yours to install. Tested on real campaigns, shared as they ship.
From marketers who've been through it, and what they've built since.
I came in expecting a practical walkthrough and got that, but what stuck with me most was the reframing. The way you positioned Claude Code not as a tool to bolt onto your existing workflow, but as a fundamentally different way of operating.
Clear, well-paced, and obviously built by people who actually use this stuff every day. I walked away with both the confidence to get started and a completely new mental model for where marketing is heading.
The guys did a fantastic job of helping me really understand the foundations of Claude Code. They explained a lot of the fundamentals that allowed me to go away and implement a lot myself.
If you're a brand founder this will save you hours of trial and error. Well worth the time and money.
Before the course I was a bit anxious I was falling behind with AI, and now I feel at the cutting edge.
August was our biggest month in our business history by a long margin, and Claude Code played a large role in it. Thanks everyone for helping me get there!
Last month I spent hours trying to patch together 3 separate zaps (each with 8-9 steps) to automate our post-meeting summaries from Zoom. It was clunky and it wouldn't work correctly due to all the various break points.
This week, in 90 minutes Claude Code helped me build a new flow with one 2-step zap and a routine that runs on the hour. It automatically determines if it is a sales call, a client WIP call or an internal team call and sends the summary to the right client folder immediately.
Even for the smallest and most tedious tasks you can just get Claude to do it. So far I've had Claude fill out a legal form, organise 600+ Canva creative assets, recreate my entire SKU structure, create an entire product catalogue for Amazon, create my brand guide, reply to all of my emails and reorganise my mess of Google Drive.
I could go on but the list is literally endless. And honestly I'm still an amateur and newbie - I've only completed up to module 7 but I just couldn't wait to get started.
I'm still in the process of getting set up (it's A LOT!), but I'm really stoked that I got Claude Code to help me download all of our products from WooCommerce, input the LxWxH dimensions on 800 products following my rules, then reupload.
I created a master portal page just for us. It's got the key internal reports, a multi-client pulse with the current results for all clients that reorders based on who's underperforming and overperforming, and a card for every client. It's gone from needing to bookmark and remember where every single thing was to one single page.
Any ad that runs in Meta automatically gets pulled out, uploaded into Cloudflare Stream and tagged to our naming conventions, so the videos are immediately playable on the dashboard. The clients love it. It costs like ten bucks a month and it's so seamless.
I'm back because I finally launched my Shopify site yesterday that I built entirely with Claude, thanks to you.
There was so much data to untangle - all the variations and all the different things, all the settings. I've been copying SKUs for years, so I had to pull everything apart.
Shopify doesn't bring in actual parcel dimensions - you enter the Australia Post parcel sizes and it picks one. That's not good enough for us, it has to all be exact. So Claude has built me a tool that populates every order with the exact dimensions, which is a game changer - otherwise it's my warehouse manager putting in every single dimension.
I did a demo with my warehouse manager and she just kept going, oh, so I won't have to do that manually, or that manually. It will be huge.
One of the things I've been trying to build for a while is a system for us to apply for grants from the councils to run our events. So many fields to fill, and finding the council with a grant that links exactly to the event you're running. I tried it before this course and it was hopeless.
It connects to our membership tool, works out how many members are from each council, picks up where the events are happening, searches for grants in that council and fills everything in as a draft for me to review. It's so good, and I just love it.
Over the last couple of years I've been watching a lot of videos and getting involved in a few different groups, and this one's the one I've got the most out of. In terms of helping me get a return on my investment, I've found this one really good. Normally with the other ones I go, oh, I'm a bit busy.
I've been running the brand enrichment, product enrichment and Meta ads skills for a few products. It produced this presentation which I couldn't believe - to get thirty-six of these.
I can't believe how insanely valuable it is! I've been learning, building and experimenting with AI full-time for the last 18 months or so and have been running my own AIOS in Claude Code since May. But I've still learned so much in the Academy! I even took a 5K course that didn't teach me half of this stuff...
I love how you apply all of it in a very pragmatic way to agencies (which have been my habitat for the last 25 years so I can definitely see the value of it).
I'm doing much better than I was 6 months ago. I have this course, honestly, to thank for all of my success. I can do things faster, I can do things deeper, I can do things better.
The clients I work with are like, oh my God, that's incredible. The quality of work that I can do with Claude, because I can work faster, is insane.
Is This For You?
Webprofits Academy isn't for everyone - and that's by design.
If you're scaling lead gen or ecommerce and want AI-native execution, we believe Webprofits Academy is the best-fit program available.
Learn to solve problems with AI and run your entire marketing operation from Claude Code. The training, the specialist classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators, all inside our private Circle community.
Less than $250 a week. No contracts.
Get instant access to the full platform. By joining you agree to the membership terms.
Everything you need to know before joining.
No. Claude Code runs in Terminal, but you don't write code. You talk to it in plain English - or literally talk to it using voice input. If you can describe what you want done, Claude Code can do it. The Academy walks you through installing everything from scratch, no coding experience required.
Yes. Claude Code runs on an Anthropic subscription. Pro ($20/month) gets you started. Max ($100/month) is what we recommend for marketers running all-day sessions - 5x the usage, Fable included, and the headroom to avoid hitting walls. Ultra ($200/month) removes the 5-hour limit. The Academy shows you exactly which tier fits your workload.
Anything with an API. The Academy covers Meta Ads, Google Ads, Klaviyo, Stripe, Xero, Google Drive, Slack, Notion, Fathom, DataForSEO, Supabase, GitHub, and 50+ more - all through MCPs (Model Context Protocol servers). If a platform has an API, Claude Code can work with it.
ChatGPT and Claude.ai are chatbots. You type a prompt, get an answer, copy it somewhere else. Claude Code is an AI agent that runs on your computer, connects to your actual platforms (Meta Ads, Google Ads, Klaviyo, Stripe, Notion), and does the work directly. It builds reports, launches campaigns, writes copy from real data, and remembers what you've taught it.
The initial setup (Terminal, Claude Code, GitHub, first MCP connection) takes 2-3 hours. After that, each new platform connection takes 10-15 minutes. The Academy walks you through every step - and you can lean on the live sessions and community if you get stuck.
Full access to the Lead Generation and eCommerce Scaling playbooks (each covering every channel end to end), the eCommerce Masterclasses, the V2O Framework, the Claude Code for Marketers training, the growing AI Skills Library and full prompt library, 3 live sessions with us each week, and the private operator community - all inside Circle, with desktop and mobile apps. Everything is available from day one.
Every playbook is built by the Webprofits specialist team - the same team that runs campaigns for brands like Ninja, Shark, and waterdrop. These aren't guest instructors - they're the people executing campaigns every single day. The live sessions feature active specialists across every channel - not a single founder's framework.
The AI Skills Library is a growing library of Claude Code skills built and tested inside Webprofits - skills for ad creation, reporting, audits, content, creative strategy, and campaign building. New skills are added and refined regularly based on what's working on real campaigns. Members can plug them in as-is or adapt them to their own brand. It's the single most valuable feature of the membership - because the platforms and the AI models don't stand still.
The Academy is designed for operators scaling lead gen or ecommerce. If you're pre-revenue or just getting started, the playbooks may be ahead of where you are. If you're above $1M+/year, you'll still get deep value from the playbooks, the AI Skills Library, and the live sessions - though premium mentorship programs may also suit enterprise-level decisions.
There's a live group call 3 days a week, 2-3pm Sydney time, and each one has one job so you know which call is yours.
Consulting Call (Monday) - come with your questions, beginner to advanced. Open Q&A, any topic, any level.
Skills Session (Wednesday) - we build a new skill for the Skills Library live, or walk through one that's already in there and how to use it on your own account.
Live Build (Friday) - we build live, start to finish. Some weeks it's something we're building for Webprofits. Some weeks it's something for a member.
Each call is hosted by a Webprofits specialist. The calls run as live rooms inside Circle - RSVP on the Events page and join from there. Monday and Wednesday are recorded, the replay lands on the event page and the written breakdown goes into the classroom. Friday is live only.
Yes. There are no contracts. Cancelling is a quick call with us, not a button in your settings.
No. The Academy exists to give founders the same knowledge a Webprofits retainer client gets - without the retainer. If you outgrow the Academy and want us to run your campaigns, we'd love to work with you. But the Academy is designed to make you excellent regardless of who runs your marketing.
You can. But the founders who grow fastest are the ones who understand the system their agency is running - so they can direct it, audit it, and hold it accountable. The Academy makes you a better marketer, whether you use an agency or not. Not an anti-agency message. An anti-ignorance message.
The playbooks are designed to be used as you need them - not as a linear course. Most members spend 2-3 hours per week engaging with playbook content, dropping into the live sessions, and deploying skills from the AI Skills Library. New skills take minutes to install and can save hours a week once running.
Yes. While Webprofits is an Australian-headquartered agency, the frameworks and playbooks are built for lead gen and ecommerce operators anywhere. Our team operates across 5 continents, and the strategies apply globally. The live sessions and the Circle community include members from around the world.
The two core playbooks - Lead Generation and eCommerce Scaling - each cover every channel end to end: Meta (Facebook & Instagram), Google (Search, Shopping, Performance Max, Display, YouTube), Email/Klaviyo, CRO, and SEO - plus Microsoft Ads and TikTok on the lead gen side, and new product development on the ecom side. The eCommerce Masterclasses go deeper on attribution and scaling, and the AI Skills Library and the live sessions cover all channels plus emerging platforms.
Absolutely - agencies are welcome. We're not about gatekeeping this for ourselves. The world is changing fast, and we're happy to help as many agencies come along on the journey as we can. There's a dedicated Agency session every Friday - running an agency on Claude Code, from internal ops to client delivery and client success - and honestly it's some of the most fun we have each week.