Member of Anthropic's Claude Partner NetworkWebprofits is a performance marketing agency for ecommerce and lead gen brands. Every team and every client account runs on Claude Code (in Terminal). The Academy is where we teach how.
The same stack we run onTaught by the people doing itNew skills as we build them$998 a month. No contracts. AI Accelerators included in Sydney and Brisbane.
Built by the team behind growth for
The whole team works in Claude Code (in Terminal), connected straight into Meta Ads, Google Ads and Klaviyo.
01
Webprofits is a performance marketing agency for ecommerce and lead gen brands, with more than $500M in managed ad spend. We've always believed there's a smarter, faster and better way of doing things.
02
We moved every team, every department and every client account into Claude Code (in Terminal). It started on reports week, and that was the last time anyone on the team built a report by hand.
03
A monthly client report went from 3 to 4 days to about 5 minutes. A landing page went from weeks to the same day. A full campaign went from 4 to 6 weeks to one session.
We share everything we're learning and everything we're building, so you don't have to go through the pain we went through to get here.
01
Everyone who starts at Webprofits goes through Claude Code for Marketers before they begin. We built it for that. You go through the same classroom, in the same order, as the people we hire.
02
Webprofits is a boutique agency by design, and we're selective about who we take on. We can't take on every brand in the country. We'd rather see the standard of marketing go up everywhere.
03
The market is our competitor, and it's moving too fast for gatekeeping. The clients we want come through our own funnels, so we're not competing for yours. We do no white-label work.
Production is solved. Making any asset, in any volume, costs nothing now. The game is what you ship, how fast, and what it does. That's the only thing we train.
Zero
Cost of production
Any asset, in any volume. Making it costs nothing now. Knowing what to make is the job.
One session
The unit of work
Anything you'd do for a brand, you can do in one session. Solved means one session, finished, live.
Volume
Of precise execution
Precision of quality execution at volume. The one thing that moves performance everywhere we look.
Cycle
Of execution
How fast you execute the volume, what you learn from it, and how fast that learning goes into the next round.
You can stay the same person and do 10 times more. Same tools, same hours. To do 50 times more you have to change how you think about the work.
Instead of 50 ads, 2,000 ads. Instead of a landing page a month, one a day. The tools are the easy part. The difference is how you think, and that's what the Academy is built around.
The people who run the accounts run the sessions. There's a Consulting Call on Monday, a Skills Session on Wednesday and a Live Build Session on Friday, plus the AI Accelerators in person every month.
Come with your questions, beginner to advanced. Open Q&A, any topic, any level. 2pm Sydney, recorded.
A skill built live or walked through, so you leave with it running. 2pm Sydney, recorded.
Alex builds live, start to finish. Some weeks his own projects, some weeks something for a member. Live only, never recorded.
One day with us, in person, groups of 10. Sydney and Brisbane, and more locations as members join. Included.
Everything in the Academy is one membership. The other classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators.
01
The full-stack training, start to finish. The main program, and where everyone starts.
02
The skills we run on live client work, yours to install. Tested on real campaigns, shared as they ship.
03
Build your own Grok Bots for comms and insights, and know how they work so you can go past them.
04
Any app your business never got, without writing code. Replace a subscription or take one to market.
From marketers who've been through it, and what they've built since.
I came in expecting a practical walkthrough and got that, but what stuck with me most was the reframing. The way you positioned Claude Code not as a tool to bolt onto your existing workflow, but as a fundamentally different way of operating.
Clear, well-paced, and obviously built by people who actually use this stuff every day. I walked away with both the confidence to get started and a completely new mental model for where marketing is heading.
The guys did a fantastic job of helping me really understand the foundations of Claude Code. They explained a lot of the fundamentals that allowed me to go away and implement a lot myself.
If you're a brand founder this will save you hours of trial and error. Well worth the time and money.
Before the course I was a bit anxious I was falling behind with AI, and now I feel at the cutting edge.
August was our biggest month in our business history by a long margin, and Claude Code played a large role in it. Thanks everyone for helping me get there!
Last month I spent hours trying to patch together 3 separate zaps (each with 8-9 steps) to automate our post-meeting summaries from Zoom. It was clunky and it wouldn't work correctly due to all the various break points.
This week, in 90 minutes Claude Code helped me build a new flow with one 2-step zap and a routine that runs on the hour. It automatically determines if it is a sales call, a client WIP call or an internal team call and sends the summary to the right client folder immediately.
Even for the smallest and most tedious tasks you can just get Claude to do it. So far I've had Claude fill out a legal form, organise 600+ Canva creative assets, recreate my entire SKU structure, create an entire product catalogue for Amazon, create my brand guide, reply to all of my emails and reorganise my mess of Google Drive.
I could go on but the list is literally endless. And honestly I'm still an amateur and newbie - I've only completed up to module 7 but I just couldn't wait to get started.
I'm still in the process of getting set up (it's A LOT!), but I'm really stoked that I got Claude Code to help me download all of our products from WooCommerce, input the LxWxH dimensions on 800 products following my rules, then reupload.
I created a master portal page just for us. It's got the key internal reports, a multi-client pulse with the current results for all clients that reorders based on who's underperforming and overperforming, and a card for every client. It's gone from needing to bookmark and remember where every single thing was to one single page.
Any ad that runs in Meta automatically gets pulled out, uploaded into Cloudflare Stream and tagged to our naming conventions, so the videos are immediately playable on the dashboard. The clients love it. It costs like ten bucks a month and it's so seamless.
I'm back because I finally launched my Shopify site yesterday that I built entirely with Claude, thanks to you.
There was so much data to untangle - all the variations and all the different things, all the settings. I've been copying SKUs for years, so I had to pull everything apart.
Shopify doesn't bring in actual parcel dimensions - you enter the Australia Post parcel sizes and it picks one. That's not good enough for us, it has to all be exact. So Claude has built me a tool that populates every order with the exact dimensions, which is a game changer - otherwise it's my warehouse manager putting in every single dimension.
I did a demo with my warehouse manager and she just kept going, oh, so I won't have to do that manually, or that manually. It will be huge.
One of the things I've been trying to build for a while is a system for us to apply for grants from the councils to run our events. So many fields to fill, and finding the council with a grant that links exactly to the event you're running. I tried it before this course and it was hopeless.
It connects to our membership tool, works out how many members are from each council, picks up where the events are happening, searches for grants in that council and fills everything in as a draft for me to review. It's so good, and I just love it.
Over the last couple of years I've been watching a lot of videos and getting involved in a few different groups, and this one's the one I've got the most out of. In terms of helping me get a return on my investment, I've found this one really good. Normally with the other ones I go, oh, I'm a bit busy.
I've been running the brand enrichment, product enrichment and Meta ads skills for a few products. It produced this presentation which I couldn't believe - to get thirty-six of these.
I can't believe how insanely valuable it is! I've been learning, building and experimenting with AI full-time for the last 18 months or so and have been running my own AIOS in Claude Code since May. But I've still learned so much in the Academy! I even took a 5K course that didn't teach me half of this stuff...
I love how you apply all of it in a very pragmatic way to agencies (which have been my habitat for the last 25 years so I can definitely see the value of it).
I'm doing much better than I was 6 months ago. I have this course, honestly, to thank for all of my success. I can do things faster, I can do things deeper, I can do things better.
The clients I work with are like, oh my God, that's incredible. The quality of work that I can do with Claude, because I can work faster, is insane.
Learn to solve problems with AI and run your entire marketing operation from Claude Code. The training, the specialist classrooms, the Skills Library, 3 live sessions a week and the AI Accelerators, all inside our private Circle community.
Less than $250 a week. No contracts.
Get instant access to the full platform. By joining you agree to the membership terms.